Jewelry E-commerce Specialist
Custom inventory systems for jewelry brands
Shopify breaks at 3 product options. Your rings need metal + stone + band + size. I build platforms that actually handle jewelry complexity: one-of-a-kind pieces, consignment, custom orders, unlimited variants.
Custom solutions for jewelry-specific complexity
Every feature is built around how jewelry businesses actually operate.
Built for independent jewelry brands that are growing
My work is a good fit if your business matches most of these:
- 200–2,000 SKUs
- Offering custom or bespoke pieces
- Carrying consignment / memo inventory
- Running both physical retail and online store
- Currently using 3+ Shopify apps as workarounds
- Frustrated with platform limitations
Clear pricing for jewelry e-commerce
Choose the solution that matches where your jewelry business is today — with room to grow.
TIER 1
Shopify Setup for Jewelry Brands
£1,500 – £2,500
2–3 weeks
Professional Shopify store built specifically for jewelry businesses.
- Custom Shopify theme setup (jewelry-optimized)
- Product catalog structure (up to 200 SKUs)
- Collection organisation (by metal, stone type, style, occasion)
- Variant configuration (within Shopify's limits)
- Payment gateway integration (Stripe / PayPal)
- Essential apps setup (reviews, email capture)
- Mobile optimisation
- Basic SEO setup
- 2 weeks post-launch support
Good fit if you:
- Under 200 SKUs
- No consignment inventory
- No custom order workflows needed
- Want to launch quickly
- Professional presence on a budget
Not included: Custom backend, advanced inventory management, ring configurators
Get startedTIER 2
Full Setup + Custom Features
£3,000 – £5,000
4–5 weeks
Enhanced Shopify with jewelry-specific tools and custom functionality.
- Everything in Tier 1
- Admin Panel
- Basic ring configurator (setting, stone, metal)
- Custom order inquiry system
- GIA certificate display integration
- Consultation booking system
- Advanced product filtering
- Custom product page layouts
- Inventory Management System
- Email automation (browse abandonment, post-purchase)
- 1 month post-launch support
Add-ons available
- Meta advertising setup + first month management+£2,000
- Product photography optimisation+£800
- Advanced email flows (consultation nurture, VIP)+£1,200
Good fit if you:
- 0–800 SKUs
- Need basic customisation features
- Want faster time-to-market than full custom
- Planning to scale to custom platform later
How we work together
Discovery call (20 minutes)
I review your current setup and inventory complexity.
Custom proposal
Fixed-price scoped solution with a clear timeline — no vague estimates.
Build phase
4–6 weeks with weekly check-ins so you always know where things stand.
Launch support
30 days of post-launch support included in every project.
Ongoing support
Optional monthly retainer if you want continued help after launch.
Built for jewelry brands
Two production platforms built from scratch for UK jewelry businesses.
Lab-grown diamond jewelry — live storefront
VelvetCarat Co
Challenge
Lab-grown diamond jewelry brand that needed a true luxury e-commerce platform with complex variant management (metal types, stone types, sizes, custom requests), consultation booking, and high-end positioning.
Solution
I built a fully custom platform with an advanced backend admin panel for jewelry inventory management and GIA integration. Features include one-of-a-kind piece tracking, custom order workflow, and a clean luxury storefront.
Result
Production-ready e-commerce site that handles complex jewelry inventory without workarounds.
- Next.js 14
- Prisma
- Stripe
- Custom admin dashboard
Custom diamond jewelry — live storefront
Vrundavan Jewels
Challenge
Diamond jewelry brand offering both natural and lab-grown stones across multiple shapes, made-to-order customization, and virtual appointment booking — all needing to work together in one clean platform.
Solution
Built a full e-commerce platform with a browsable diamond catalog filterable by shape, custom order workflow, virtual appointment booking, and GIA/IGI certificate display. Trust signals and financing options integrated throughout.
- Multi-shape diamond catalog (round, oval, cushion, emerald, pear, heart)
- Made-to-order customization workflow
- GIA / IGI certificate display per product
- Virtual appointment booking
- Buy-now-pay-later financing integration
- Trustpilot & Google reviews integration
- Next.js
- Prisma
- Stripe
- Custom admin dashboard
Gemstone & silver jewelry e-commerce
Lumina Jewelry
Challenge
Gemstone and silver jewelry brand needing robust inventory management for mixed owned and consignment stock plus custom order handling.
Solution
I developed a custom e-commerce platform with a powerful backend admin panel that tracks every SKU, consignment items, and repair workflows.
- Advanced variant handling beyond Shopify limits
- Consignment inventory separation
- Custom order and repair tracking
- Luxury mobile-first storefront
- Next.js 14
- Framer Motion
- React Three Fiber
- Prisma
- Redis
- Stripe
Specialised in jewelry e-commerce
I'm a developer who builds custom e-commerce platforms exclusively for jewelry brands.
After building my first jewelry site I saw how poorly standard platforms handle jewelry inventory complexity, so I specialised.
I've built two production jewelry platforms — VelvetCarat Co and Lumina Jewelry. I understand the real challenges: one-of-a-kind pieces, consignment tracking, custom orders, and the variant complexity that breaks Shopify's 3-option limit.
Most agencies focus on design. I focus on building backend systems that match exactly how jewelry businesses operate.
Trusted by
67%
of UK jewelry purchases happen on mobile
30–40%
conversion increase from ring configurators
43%
of small jewelry businesses still rely on spreadsheets
Ready to fix your jewelry e-commerce?
Book a 20-minute discovery call or send a message. I'll review your current setup and tell you exactly what's possible.
Response time
Same day